Kaffury Latin Magazine (KLM) is a bimonthly lifestyle publication in spanish. Distributed across 450 points in Westchester county to meet the increasing demand of the Hispanic and Latino population (+43% population growth since 2010) *As of recent census
We offer the Hispanic and Latino community fun content and a little bit of the spark of the Latin life with diverse articles about sports, entertainment, lifestyle and wellness.
Current Hispanic Population – Westchester: 25.1%
Median House Income 2017: $58,246
Hispanic or Latino: 234,081
Language spoken at home (spanish) 160,456
Speak English less than “Very Well”: 76,474
Source: US Census Bureau
There are over 4,000 Hispanic owned businesses in Westchester county
Source: Westchester County
“Hispanics are starting businesses at 3x the rate of the general population”
Source: US Hispanic Chamber of Commerce
According to hispanicbusiness.com, it is recommended that businesses invest $0.08 – $0.13 of each marketing dollar in the Hispanic and Latino Market.